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How to use Facebook to show off your corporate media kudos!

Facebook and other forms of social media are a great way to let your online friends and business associates as well as potential clients know about your business media labors of love. As a matter of fact in most instances, your social media outreach will reach consumers must faster then traditional placements on your website.

I just came back from a media seminar on how to inform your friends and consumers about appearances you have generated in the press and other media. Following is a quick synopsis of the DO's! – When you score publicity in traditional media outlets or online, be sure to let your Facebook Friends and Fans know. Post a note to your Facebook and link to the online video or radio interview or article. But go one step further. Ask your Fans to critique your performance....and be willing to possibly be humiliated!! Link to tips you’ve offered to newspapers and magazines and other news media outlets, and tell your Friends and Fans where they can find the article online. Is a blogger stalking you? Link to the post, and encourage your Facebook Friends and Fans to comment at the blog. Let your Friends and Fans what it was like to be interviewed by the media. How did you prepare for difficult questions? Did you take advantage of any media training before appearing on a TV show? What little extras did you include in your pitch that tipped the scales in your favor? Don’t forget about Internet radio shows (Podcasts). Let your Friends and Fans know how to find archives with your stuff and definitely provide links for your Friends and Fans to share your stuff with their Friends and Fans.

Well, that's it for now!


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